The Telefonica Broadcast Service’s coverage of the 2023 Valencia Marathon offered a unique experience, characterized by a significant visual overhaul and the introduction of new graphics designed to heighten the event's excitement. Our team delved into a marathon with a refreshed appearance, courtesy of the creative minds at Telefonica Broadcast Services, and with innovative graphics that added both information and enthusiasm to the competition.
The marathon's dynamic visual transformation, coupled with the impactful integration of cutting-edge technology, underscored wTVision's commitment to delivering an exceptional sports broadcasting experience. The incorporation of advanced graphics not only provided viewers with valuable insights into each individual participant's performance against his own, course, national and world record but also added a layer of excitement to the broadcast, making it a truly immersive spectacle.
With a participation of 33,000 runners, the Valencia Marathon solidified its position as the fourth-fastest marathon globally. The winner, surpassing the course record, now holds the title of the fourth-fastest person in marathon history.
wTVision remains dedicated to pushing the boundaries of sports broadcasting, ensuring that audiences worldwide can partake in the thrill and accomplishment of these extraordinary athletic endeavors.