Sports
A New Tool to Generate Augmented Reality in Every Football MatchAugust 3, 2018
Designed to generate high-quality Virtual Placements in a football field, AR³ Football enhances broadcasts by adding Augmented Reality into live matches.

Designed to generate high-quality Virtual Placements in a football field, AR³ Football enhances broadcasts by adding Augmented Reality into live matches and creating a more appealing and entertaining experience for fans, advertisers and viewers all over the world. Following the tendency of a market that continuously relies on new forms of technology to enrich its broadcasts or its product placement, wTVision created an intuitive solution that intends to simplify the use of Augmented Reality in a live event. It comes with the innovative features of automatic calibration and camera recalibration, that simplify the operation and reduce the workload on sight, you can switch cameras with one click only and it takes a couple of seconds to have AR on air. AR³ Football also allows you to change camera without losing sight and perspective of the Augmented Reality implemented on the field, thanks to its Multi-Camera Augmented Reality system. This new tool highlights some of the most important moments of a match in an extremely intuitive way. With AR³ Football it is possible to generate high-quality AR Offside Lines and AR Freekick distances. The offside tool is ready to generate multiple virtual lines on the same replay, whenever there is more than one moment of doubt in the same play. It also allows to highlight players that are crucial for the event under analysis. A ball speed measurement tool was also included, to calculate the speed of the ball, on any given play, with only two clicks. wTVision’s AR³ Football is the result of years of experience on the field and the constant thrive for innovation that allowed wTVision to be the preferable choice of thousands of producers worldwide. To learn more about AR³ Football and discover all its main features and benefits click here.